Jesse Dubberke
Senior Product Designer · AI builder
Twenty-five years designing products — I write the code that ships them, and I built an AI platform solo.
Senior product designer with 25 years across product, design systems, brand, and game UX·UI — who now writes the production code too, and ships AI. I design the system, then I build it. I built Desklight, an AI marketing platform, solo: design and code, end to end.
Experience
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Desklight
May 2026 — nowFounder · designed + built
- Designed and coded an AI marketing platform end to end, solo — product, brand, the front-end and back-end, the render pipeline, the agent, and billing.
- Built the system, not the screens: a Claude tool-use agent, a 3-tier memory that prunes itself, an OKLCH colour engine (2 hex → WCAG-safe palette), and a Puppeteer render pipeline.
- Deployed and running — an AI ops agent that takes a brief over email or chat and ships on-brand graphics to 8 platforms. Pre-external-beta.
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ALAW
Jan — May 2026Marketing Director, Creative Services (contract)
- Full-spectrum design for a national law firm and its family of brands — production React tools, interactive data maps, and brand + print.
- Rebranded 14 of 16 product decks with a custom XML unpack/clone/pack pipeline — the brand fully swapped while every chart and statistic stayed 1:1.
- Built self-serve email-signature generators (ALAW + InfoEx™) in email-safe HTML, reconciling Classic + New Outlook rendering across the firm.
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Atlantic Lottery Corporation
2024 — 2026Product Designer / UX·UI Designer
- Built the design system from zero on Microsoft Fluent 2 — one source of truth across 8 products and 500K+ users.
- Wrote an image-automation script for 700+ games the director credited with saving roughly $100–250K a year.
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Equinox East
2023 — 2024UX·UI Consultant · freelance
- Contract product and UX·UI design between full-time roles.
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Voxtur
2022 — 2023Senior Product Designer
- Rebranded Voxtur Wealth — a real-estate asset and portfolio platform — from inherited wireframes into a premium, high-fidelity product, light and dark.
- Distilled a condensed component system from Base by Uber to ship the UI inside a weeks-long timeline.
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Dovico
2016 — 2022Product / UX·UI Designer
- Owned product and UX·UI for time-tracking SaaS across web and mobile, end to end.
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Cupcake Digital
2014 — 2016UX·UI Designer
- Designed kids’ game UX·UI for licensed IP — Strawberry Shortcake, SlugTerra, Star Kid.
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Gogii Games
2008 — 2014Creative Director · UX·UI
- Led creative direction and game UX·UI for hidden-object titles on Disney, DreamWorks, Sony, Fox, and Mattel IP.
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Infiknowledge
2003 — 2008Lead Artist · UX·UI
- Early career — lead artist and interface design across interactive products.
// The resume you're reading — as the typed object behind it.// I designed this page, and I wrote it. That's the whole pitch. export const jesse: Resume = { name: 'Jesse Dubberke', role: 'Senior Product Designer · AI builder', based: 'New Brunswick, Canada · remote — Canada + US', years: 25, status: 'open' as const, designs: ['product', 'design-systems', 'brand', 'motion'], ships: ['react', 'astro', 'node', 'supabase'], with: ['claude-agents', 'generative-image-video', 'comfyui'], experience: [ { company: 'Desklight', role: 'Founder · designed + built', period: 'May 2026—now', caseStudy: 'desklight' }, { company: 'ALAW', role: 'Marketing Director, Creative Services (contract)', period: 'Jan—May 2026', caseStudy: 'alaw' }, { company: 'Atlantic Lottery', role: 'Product Designer / UX·UI', period: '2024—2026', caseStudy: 'atlantic-design-system' }, { company: 'Equinox East', role: 'UX·UI Consultant · freelance', period: '2023—2024' }, { company: 'Voxtur', role: 'Senior Product Designer', period: '2022—2023', caseStudy: 'voxtur-wealth' }, { company: 'Dovico', role: 'Product / UX·UI Designer', period: '2016—2022' }, { company: 'Gogii / Cupcake', role: 'Creative Director · Game UX·UI', period: '2003—2016', caseStudy: 'games' }, ], proof: { users: '500K+', products: 8, clients: '150+', savedPerYear: '~$100–250K', builtSolo: 'desklight — AI platform, design + code', }, links: { email: 'jesse.dubberke@gmail.com', site: 'jessedubberke.com', linkedin: '/in/jessedubberke', }, // The easy path is the on-brand path. Taste, encoded. available: true,} export default jesseSame data, rendered two ways. Hit Document to read it; this is the object behind it.